Opinion
Reimagining our relationship with technology.
After a year of the pandemic and a litany of high profile technology failures, we think it’s high time to take a step back to reimagine our relationship with technology.
Most software endeavours fail to reach their full potential. It doesn't have to be this way.
Failure rates in our industry are surprisingly high. 86% of IT projects either partially or completely fail1 and a whopping 9 out of 10 startups bite the dust2.
Our technology partnership is a proven approach to successful web and mobile application development, ensuring we solve the right problems for the right people, creating software that’s easy to adapt, whilst not blowing budgets.
Why make ripples when we can make waves
Lean strategy
Let's work together to:
- Outline what you need to be successful and what may get in your way.
- Ensure your idea is viable and uncover new opportunities through user research.
- Maximise your budget by identifying the core value of your product and the shortest path to delivering it.
- Continuously improve your product by getting it into the hands of real users quick and often.
Design
Here's how you'll get a stunning user experience:
- Journey maps to visualise how your users achieve their goals within the product.
- Collaborative sketching workshops to generate better ideas, faster.
- Testing prototypes with your users to validate ideas at the earliest stage.
Development
We develop to the highest quality, expect the following:
- Choosing technologies that complement your product and its future needs.
- Continuous integration to rapidly deliver product features to your users.
- BDD & TDD techniques to ensure quality and minimise the cost of change.
How can we help you?
Making an ethical impact
Do you have an idea for a software product in the ethical space?Find out how we can help you make an ethical impact.
Our wave riders.
The startup entrepreneur: Limpid Markets
Groundbreaking fintech
Launched in 6 months and now in banks worldwide
The startup entrepreneur: EMITTO
COVID-19 screening
Keeping the workplace safe during a global pandemic
The forward thinking organisation: Pubal.app
Solving property management problems
Using validated learning to scale from MVP to SaaS platform
The Riptide. Insights against the flow.
You heard it here first
Survive and thrive. Our guide to successful product development.
Failure rates in our industry are surprisingly high. Around 50% of all IT projects fail, 9 out of 10 startups bite the dust and a whopping 95% of ‘Digital Transformation’ initiatives are doomed. The good news is there are ways to increase your chances of success that we want to share with you.
Tips
You’re going remote? Tool up!
Working remotely has posed challenges to how we work, but also created opportunities to be more effective. Here we share how the tools we use maximise the benefits of working remotely.
Opinion
Organisations broke the web to comply with GDPR.
Cookie banners and privacy notices are thrust into the face of every visitor when they hit a website. This is our take on the web experience in a post GDPR world
Opinion
Digital agencies are poor value for money, let’s shake things up.
A model that kills innovation, is inherently inefficient and is misaligned with your goals. That was never going to be a winning formula was it? So we’re shaking things up. Here’s how.
Side project
SeaState: an in-browser tool for recording usability testing sessions.
Leveraging new browser APIs to create a tool for recording usability testing sessions that will work offline.
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